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Kerala's emergence as one of the 10 Most Favoured Tourist
Destinations in the World, has made ground for the phenomenal growth of
the tourism industry in the State. Lavished by nature with Meandering
Rivers, Exotic Beaches, Palm Fringed Backwaters, Temperate Hill Stations
and Emerald Forests, Kerala is luring tourists like never before. The
dearth of adequate tourism infrastructure opens New Avenues for
Visionary Entrepreneurs to bring in a sea change in the Hospitality
Industry. Thus Vijaya Hospitality and Resorts Ltd., a Public Limited
Company, was incorporated to service the Hospitality
and Tourism sector.
Kerala commands more than 0.4% of the world’s tourist in flow. So a
substantial and qualitative increase in the tourist infrastructure would
help to accommodate the increasing numbers, as well as in attracting more
into the state. Creating and Nuturing Relationships through Personalised
Service is the Motto of the Company and the road ahead is filled with
every opportunity. |